Tuesday, January 29, 2013

Stila's Animal Testing Policy

Hey Everyone!

I am back with new info and new reviews!

had taken a long hiatus in blogging for a few reasons; I was finishing up my undergrad degree and learned a lot more about companies Animal Testing policies.  I have stopped using Revlon, Almay, and Urban Decay and replaced my faves with products from 100 percent cruelty free brands such as; Too Faced (my new favorite "high end" brand all around), an indie vegan brand called Pumpkin and Poppy created by blogger/youtuber, and of course the infamous drugstore brand Wet N Wild. 

I have learned to do my own investigating with brands.  Personally emailing them 7 questions for them to answer (some of these questions I have found from other cruelty free bloggers). This way I can deciper if they are cruelty free to my high standards.  Here is the response I recieved from emailing Stila:

Sent: Sunday, January 27, 2013 12:35 AM
To: Ask Sarah
Subject: animal testing policy

To Whom It May Concern,

I am a cruelty free makeup buyer and do extensive research before purchasing a product.  I would like to make sure before I purchase anything from Stila that you are a cruelty free company.   Would you be so kind to answer a few questions for me? 

1)  Does your company test on animals?

2)  If you are a subsidiary of a parent company, do they test on animals?

3)  Do your suppliers test any ingredients on animals?

4)  Are any ingredients animal derived (beeswax, carmine, lanolin, ect.)? 

5)  Do 3rd party manufacturers conduct animal testing on your company's behalf?

 6)  Do you/your parent company currently or have plans to market and sell your products in the Chinese market, which require animal testing by law to sell in that country?

7) What countries do you sell to?

Thank you in advance.  I hope to hear from you soon.  

Ask Sarah
Jan 28 (2 days ago)

to me
Hi Therese,

Thank you for your email.  Stila does not use animals for any type of testing on our products and also chooses vendors that follow the same business standards.  Hope this helps – please let me know if you have any other questions about Stila!



I was quite disappointed in this response since she did not answer any of my questions.  She just gave a blunt response.  Maybe this represtentative is not equipped to handle this type of email, but all she did was give the same generic answer I have seen other bloggers recieve from Stila.  Personally I will not be purchasing from Stila because I do not find this answer trustworthy.  If anyone knows of more information, please share.

Hope everyone is having a great day,

More Posts Coming Soon!


  1. Hi Therese

    Great to see you asking all the right questions when it comes to cosmetics and animal testing. You are correct to not trust Stila's claims with such a lame answer to very important questions.

    If you haven't already heard of Choose Cruelty Free (CCF), you may like to take a peek at and look at the list of accredited companies. We publish a booklet twice each year, have a Free App to download and loads of information and resources in relation to animal testing of cosmetics. CCF has the most stringent policies in relation to accreditation.

    Keep up the great work!


    Wendy Herbert (Office Manager CCF)


  3. hello,

    i just read your blog and you say, "I have stopped using Revlon, Almay, and Urban Decay" i emailed urban decay and they said, "as you can see on our website we have the leaping bunny and cruelty free signs so they for we don't test any of our ingredients or products on animals"

    1. UD are owned by L'Oreal so although UD don't test, L'Oreal does. Any profits will go to L'Oreal too, so most people who purchase cruelty free products will avoid ANYBODY who is owned by a company who tests. Another example of this is Burts Bees, who are owned by Clorox and The Body Shop is owned by L'Oreal. They don't test themselves, but are owned by companies who do test.